Mpire Group, a Saudi-based holding company with over two decades of industry expertise, has acquired Arena13 Agency in a strategic move to position itself as a comprehensive marketing solutions provider in the Kingdom.
The acquisition aligns seamlessly with Mpire Group’s vision of delivering bold, innovative creative solutions, leveraging Arena13’s strategy and capabilities.
“Our acquisition of Arena13 reflects Mpire’s dedication to driving innovation and growth,” said Sultan Al-Turki, Chief Executive Officer and Partner of Mpire Group. “We’re focused on investing in strategies and tools that elevate our clients’ success.”
The merger brings together a diverse range of expertise and creative resources to expand the combined offerings of both organizations. This collaboration promises to deliver an integrated suite of marketing solutions encompassing creativity, strategy, technology, and execution, tailored to the unique needs of clients.
“With Arena13 joining forces with Mpire Group, we’re redefining the possibilities in marketing,” said Alaa Sharbatly, Chief Business Officer and Partner of Mpire Group. “This integration underscores our commitment to empowering brands with unmatched services and solutions in today’s competitive landscape.”
The partnership is also deeply aligned with Saudi Arabia’s Vision 2030, aimed at fostering sustainable growth and supporting local businesses. “Our focus is on contributing to the Kingdom’s ambitious vision while delivering unparalleled value to our clients,” shared Mohsen Rashad, Chief Creative Officer and Founder of Arena13.
Salma Alwan, General Manager of Mpire Group and Arena13 Agency, highlighted the company’s client-centric approach as a key driver of success. “As we align with Vision 2030, our mission is clear: to empower our clients while supporting the incredible individuals behind the scenes,” Alwan said.
Under Mpire Group’s ownership, Arena13 is set to launch a series of client-focused initiatives and campaigns, further enhancing its reputation as a leading creative marketing agency in the region.
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