Latest AdTech News
Platformance Unveils ‘Winning Ramadan’ Playbook to Drive Brand Success in MENA
Platformance, a subsidiary of FAST Ventures, has introduced the ‘Winning Ramadan’ playbook,…
OSNtv Becomes First MENA Broadcaster to Launch Connected TV Advertising
Synamedia and OSN Group have introduced an advanced Connected TV (CTV) advertising…
Qatar Airways Takes Flight with AI Influencer Sama
Qatar Airways has introduced Sama, its first AI-powered digital human, as a…
HungerStation Uses AI to Protect Riders from Intense Desert Heat
HungerStation has introduced an innovative AI-powered "Shaded Route" system to shield its…
SCAI and SMC Join Forces to Launch Cutting-Edge Digital and AI Venture in Media & Advertising
The Saudi Company for Artificial Intelligence (SCAI), a subsidiary of the Public…